A precise aesthetic sense pervades every collection by Giorgio Armani,
created by embodying his thoughts and obsessions.
This is expressed through a series of dioramas that illustrate a play on themes,
referencing fashion and the activation of surprising ideas into research
of an absolute style.
In a cross between urban and natural scenery, where there are infinite possibilities
for variations created by pairing these two opposites, the intervention of light,
projecting a play of shadows and reflections, transforms regular architecture into irregular elements.
Exquisite embroideries that, over time, have characterised the Armani image,
are transformed into textures that are now seen in the home collection.
Hence a sophisticated tailored design is created, giving each piece a new type of classical air.